Chinese Ambassador to Saudi Arabia Chang Hua Inspects ZYfire Industrial Company

On July 6, 2026, Chang Hua, Chinese Ambassador to Saudi Arabia, visited ZYfire Industrial Company in Saudi for an inspection and research tour to gain first-hand insights into the enterprise’s overseas operations and development, industrial layout, and business implementation progress.

During the inspection, Huang Yuzhong, Chairman of ZOYOtech, delivered a detailed briefing to Ambassador Chang Hua on the Group’s overall development course, core development achievements and competitive edges of its signature products. Zhang Xiaohong, President of ZOYOtech and General Manager of ZYfire Industrial Company in Saudi, reported the key progress of the Saudi company in production & operation, project construction and local cooperation.

Ambassador Chang Hua fully recognized the pragmatic measures taken by ZOYOtech to cultivate the Saudi market and steadily advance its localization strategy. He encouraged the enterprise to seize the opportunity brought by the in-depth alignment between the Belt and Road Initiative and Saudi Vision 2030, and further deepen multi-dimensional cooperation including industrial integration, technical exchange and people-to-people and cultural exchanges. Meanwhile, he expressed the hope that ZOYOtech would strengthen linkage and mutually beneficial cooperation with local Saudi enterprises, and contribute more to deepening the China-Saudi comprehensive strategic partnership.

Huang Yuzhong stated that ZOYOtech will anchor the goal of high-quality overseas development and make targeted efforts from four major dimensions to continuously consolidate and expand its presence in the Saudi market:

First, uphold the bottom line of safety and pursue steady business development. The company will always implement work safety management under the highest standards, strictly control operational risks, and fully safeguard employees' personal safety as well as the quality of projects and products.

Second, fulfill local social responsibilities and demonstrate corporate compassion. We will engage deeply in local public welfare initiatives, deliver on corporate social responsibilities, and launch distinctive and regular local charity programs. Leveraging new media platforms to vividly tell the overseas development stories of ZOYOtech, we will showcase the responsibility and warmth of Chinese enterprises, making Chinese innovation a source of global pride.

Third, improve the management system and demonstrate the sense of responsibility of private enterprises. The company will consolidate its development foundation through standardized, uniform and institutionalized management, take deep root in the Saudi market, and fully disseminate the corporate culture concepts from China.

Fourth, rally industrial strengths to join forces to go global. The company will take the initiative to connect with Chinese-funded enterprises in Saudi Arabia, build a cooperation platform for industrial exchange, resource sharing and coordinated development, and jointly open up new prospects in overseas markets.

As one of China’s early pipe manufacturers to deploy operations in the Saudi market, ZOYOtech has taken a forward-looking approach to overseas expansion and rolled out its strategic plan for the Saudi market back in 2023.ZYfire Industrial Company was officially established and put into operation in 2024, while its key project for RTP was fully completed and commissioned in 2025.At present, the company delivers integrated overall fluid transmission solutions for diverse sectors including oil & gas energy, emergency fire protection and agricultural irrigation.In light of the special working conditions prevailing across the Middle East market, the enterprise develops customized localised pipeline products. Backed by consistent product quality and premium customer service, it has grown into a long-term reliable partner of leading local energy giants like Saudi Aramco.

Since establishing a strong foothold in the Saudi market, ZOYOtech has always honored its commitment to localized development and fully integrated into local social and economic growth.In terms of local talent recruitment, the company reserves 40% of its positions for young Saudi nationals to boost local talent development.For supply chain collaboration, it maintains in-depth partnerships with enterprises including SABIC to source raw materials locally and has obtained the official "Saudi Made" certification.Meanwhile, the enterprise actively practices the ESG development philosophy. It takes part in local public welfare programs, facilitates employment opportunities for Saudi women, and organizes Saudi employees to participate in study and exchange programs in China, building a bridge for two-way learning and cultural exchange.

At present, the China-Saudi comprehensive strategic partnership has entered a golden era of development, and the two countries boast huge potential and broad prospects for cooperation in real economy sectors such as energy and manufacturing. Going forward, ZOYOtech will firmly seize the major opportunities brought by China-Saudi strategic cooperation, further consolidate its presence in the Saudi market, ramp up investment in technological innovation, industrial layout and resources, and deepen technology sharing, industrial chain coordination and people-to-people and cultural exchanges. It will support the development of Saudi Arabia’s energy infrastructure with high-quality pipeline products, and continuously fuel the friendly cooperation between China and Saudi Arabia as well as the high-quality development of bilateral industries.